The promise of vertical farming is undeniably attractive. The idea is to grow food in stacked layers inside climate-controlled warehouses, using 95% less water than traditional farming and zero pesticides. It sounds like the perfect solution to food security and climate change. However, a wave of bankruptcies and closures has hit the industry hard. Companies that raised hundreds of millions of dollars are finding that while they can grow distinctively high-quality produce, they often lose money on every head of lettuce they sell.
This article examines the brutal economics behind vertical farming and why high-tech indoor agriculture is facing a financial reckoning.
The fundamental economic disadvantage of vertical farming is simple: the sun is free, but electricity is not. In traditional agriculture, energy inputs are relatively low because photosynthesis is powered by solar radiation. In a vertical farm, every photon of light required for plant growth must be generated by LEDs.
While LED technology has become more efficient, it is still the single largest operational expense for indoor farms. According to the 2021 Global CEA Census Report, energy usage accounts for a massive portion of operating costs, often exceeding 50% for some facilities.
The problem is not just the lights. It is the climate control. Plants transpire, releasing moisture into the air. In a sealed warehouse, this humidity must be removed mechanically to prevent mold and disease. This requires industrial-grade HVAC systems running 24â7. When energy prices spiked globally in 2022 and 2023, the margins for these farms evaporated. A vertical farm in a location with high electricity rates simply cannot compete on price with field-grown produce trucked in from California or Arizona, even when factoring in transportation costs.
Vertical farms are more akin to semiconductor factories than traditional farms. They require massive upfront capital expenditure (CapEx). A company must lease or buy a large industrial space and then retrofit it with:
AppHarvest, a high-profile operator in Appalachia, serves as a cautionary tale. They built some of the worldâs largest high-tech greenhouses (a slightly different model but facing similar pressures). Despite going public and reaching a valuation of over $1 billion, the company filed for Chapter 11 bankruptcy in 2023. The debt incurred to build these massive facilities was unsustainable when matched with the slim margins of selling tomatoes.
Similarly, AeroFarms, a pioneer in the industry based in Newark, New Jersey, filed for bankruptcy protection in 2023. Despite having arguably the best technology in the sector, the cost of expanding and building new facilities drained their capital reserves before they could reach profitability.
To make the economics work, vertical farms must grow crops that have a short growth cycle and a high usable biomass. This limits them almost exclusively to leafy greens: lettuce, arugula, kale, spinach, and basil.
You cannot economically grow calorie-dense crops like wheat, corn, soy, or rice indoors. The biological energy required to produce the grain is too high relative to the market price. You would spend thousands of dollars in electricity to grow a few dollars worth of wheat.
This biological reality forces almost every vertical farming startup into the same corner of the grocery store: the salad aisle. This has created massive saturation. Startups like Bowery Farming, 80 Acres, and Gotham Greens are all fighting for the same shelf space with premium-priced lettuce.
When inflation hit consumers in 2023 and 2024, the appetite for $5.00 boxes of vertically farmed lettuce decreased. Shoppers returned to cheaper field-grown alternatives, leaving vertical farms with premium inventory they couldnât move at the volume required to cover their massive overhead.
Early pitches for vertical farming promised a future run by robots. The reality has been messier. While seeding and packing can be automated, managing living plants often requires human intervention. Machines jam, sensors fail, and plants grow in unexpected ways that confuse computer vision systems.
Fifth Season, a Pittsburgh-based vertical farming company, utilized extensive robotics to automate the farming process. They claimed this would solve the labor cost issue. However, the company shut down operations abruptly in late 2022. The complexity of maintaining the robots and the high cost of engineering talent to keep the system running often outweighed the savings of replacing low-wage farm labor.
Despite the gloom, the industry is not dead. It is correcting. The companies surviving the downturn are those that have moved away from selling commodity lettuce and toward high-value, unique products.
Oishii is the prime example of this strategy. Rather than fighting a price war over spinach, they grow the âOmakase Berry,â a specific variety of Japanese strawberry that is incredibly sweet but too fragile to survive traditional shipping. Because the product is unique and superior in flavor, Oishii can charge a significant premium. They started selling berries at $50 per pack, and while prices have dropped as they scaled, they remain a luxury item with luxury margins.
Other companies are focusing on localization in harsh climates. Vertical farming makes little economic sense in California, where the weather is perfect for farming. However, in the Middle East or Singapore, where arable land is scarce and food security is a national priority, governments are willing to subsidize the high energy costs to ensure a local food supply.
Why did AppHarvest and AeroFarms go bankrupt? Both companies faced a combination of high debt service costs (from building expensive facilities) and operational inefficiencies. They could not grow and sell enough produce at a high enough margin to pay for their massive infrastructure and energy bills.
Is vertical farming actually better for the environment? It depends on the metric. Vertical farms use significantly less water (up to 95% less) and prevent fertilizer runoff, which is great for local ecosystems. However, their carbon footprint can be much higher than traditional farming if the electricity used to power the lights comes from fossil fuels.
Will vertical farming ever replace traditional farming? No. Vertical farming will likely remain a niche solution for high-value crops (berries, herbs, salad greens) near urban centers. It cannot replace traditional farming for calorie-dense staples like grains, potatoes, and root vegetables due to energy physics.
Are the vegetables healthier? Generally, yes. Because they are grown in a sealed environment, they do not require pesticides, herbicides, or fungicides. They can also be eaten without washing, and because they travel shorter distances, they often retain more nutrients than produce that has spent a week on a truck.